B2B Marketing Playbooks

The specific version of every play, mapped to who you are. Pick your motion or your business.

By Play

• Cold Email Playbook
• LinkedIn Outreach Playbook
• SEO & Content Marketing Playbook
• LinkedIn Content Playbook
• Paid Ads Playbook
• Lead Magnets & Webinars Playbook

By Business

• Marketing for SaaS Companies
• Marketing for Agencies
• Marketing for Consultants & Coaches
• Marketing for Solo Founders
• Marketing for Solopreneurs
• Marketing for Tech and IT Services Companies
• Marketing for Insurance Agencies
• Marketing for Recruiting and Staffing Firms

Every Playbook

• Cold Email for SaaS Companies: Booking Demos Without the Spam
• Cold Email for Agencies: Filling Your Own Pipeline for Once
• Cold Email for Consultants and Coaches: Booking Calls Without the Ick
• Cold Email for Solo Founders: Getting Your First Customers by Hand
• Cold Email for Insurance Agencies: Reaching Business Owners at the Right Moment
• Cold Email for Recruiting and Staffing Firms: Win More Client Companies with Outreach That Proves Niche Depth
• Cold Email for Solopreneurs: Get New Clients Without Chasing Referrals
• Cold Email for Tech and IT Services Companies: Win Clients Beyond Referrals
• LinkedIn Outreach for SaaS Companies: Conversations That Become Demos
• LinkedIn Outreach for Agencies: Where Your Next Client Is Already Watching
• LinkedIn Outreach for Consultants and Coaches: Authority That Books Calls
• LinkedIn Outreach for Solo Founders: Building an Audience and Pipeline at Once
• LinkedIn Outreach for Insurance Agencies: Building the Relationship Before the Renewal
• LinkedIn Outreach for Recruiting and Staffing Firms: Start Real Conversations Before the Pitch
• LinkedIn Outreach for Solopreneurs: Start Conversations That Lead to Clients
• LinkedIn Outreach for Tech and IT Services Companies: Earn the Call Before You Ask
• SEO and Content Marketing for SaaS Companies: Pipeline That Compounds
• SEO and Content Marketing for Agencies: Ranking for the Work You Want
• SEO and Content Marketing for Consultants and Coaches: Authority That Ranks
• SEO and Content Marketing for Solo Founders: The Asset That Outlasts the Hustle
• SEO and Content Marketing for Insurance Agencies: Ranking When Buyers Are Ready to Act
• SEO Content Marketing for Recruiting and Staffing Firms: Rank for the Roles and Industries You Actually Fill
• SEO and Content Marketing for Solopreneurs: Rank for the Work You Want More Of
• SEO and Content Marketing for Tech and IT Services Companies: Rank for the Problems Buyers Search
• LinkedIn Content for Agencies: Turn Your Point of View Into Inbound
• LinkedIn Content for Consultants and Coaches: Turn Client Lessons Into a Steady Flow of Discovery Calls
• LinkedIn Content for Insurance Agencies: Posting Risk Insights That Buyers Actually Read
• LinkedIn Content for Recruiting and Staffing Firms: Build the Authority That Brings Hiring Managers to You
• LinkedIn Content for SaaS Companies: Build a Pipeline Without Competing on Price
• LinkedIn Content for Solo Founders: Build an Audience While You Build the Product
• LinkedIn Content for Solopreneurs: Build the Reputation That Brings Clients to You
• LinkedIn Content for Tech and IT Services Companies: Build Authority with the Buyers Who Need to Trust You
• Paid Ads for Agencies: How to Buy Your Own Pipeline Without Wasting the Budget
• Paid Ads for Consultants and Coaches: Get Discovery Calls From Buyers Who Are Already Looking
• Paid Ads for Insurance Agencies: Buying Qualified Conversations at a Predictable Cost
• Paid Ads for Recruiting and Staffing Firms: Reach the Hiring Managers Who Need You Right Now
• Paid Ads for SaaS Companies: Lower Your Cost Per Demo Without Guessing
• Paid Ads for Solo Founders: Buying Qualified Leads Without Burning the Runway
• Paid Ads for Solopreneurs: Get Qualified Leads on a Budget That is Actually Yours
• Paid Ads for Tech and IT Services Companies: Get in Front of Buyers Before a Crisis Drives Them to a Competitor
• Lead Magnets and Webinars for Agencies: Proof Without Leaking Client Work
• Lead Magnets and Webinars for Consultants and Coaches: Build a List of Buyers Who Already Trust You
• Lead Magnets and Webinars for Insurance Agencies: Earning Trust Before the First Call
• Lead Magnets and Webinars for Recruiting and Staffing Firms: Use Data Hiring Managers Actually Want
• Lead Magnets and Webinars for SaaS Companies: Convert Buyers Who Are Not Ready to Demo
• Lead Magnets and Webinars for Solo Founders: Turn a Useful Resource Into Early Customers
• Lead Magnets and Webinars for Solopreneurs: Turn Useful Content Into a Client List
• Lead Magnets and Webinars for Tech and IT Services Companies: Prove Your Expertise Before the Sales Call